coffee in colored cups
2CUPS
fanchise presentation for new partners
About the project
2CUPS is the largest coffee delivery project in Russia.
100 sales points in St. Petersburg and 200 sales points in Moscow in one year after launch.
Delivery anywhere in the city in max. 10 minutes.
A kind of a social network for coffee lovers with coffee cups of different colors that reflect the status and intentions of a person at the minute.
Coffee cups of different colors
4 primary colors and additional thematic colors.
Tiffany
Women's cup. Single and ready to mingle.
Red
It's complicated, I am not in the mood to meet another stranger.
Orange
I'm doing fine, life is beautiful.
Purple
Men's cup. Looking for dating, open to conversations.
Price positioning
Middle plus.
High quality drinks
Each portion contains 16 - 18 grams of freshly ground coffee.
Sales geography
Russia, Europe, CIS, US, Australia.
Core target audience
People with active lifestyle, office workers, businessmen, coffee lovers.
Additional target audience
Those to attend conferences, to order catering and food delivery, to visit public spaces, food courts, airports, train stations.
Own production
We make drinks and beverages according to our own recipes and roast coffee beans using a unique technology.
We produce all the products and snacks in our manufactories located in different areas of Moscow and St. Petersburg.
We produce all the products and snacks in our manufactories located in different areas of Moscow and St. Petersburg.
Beverages
Coffee selection: Americano, Cappuccino, Flat White, Latte, Raf Coffee.
Any coffee can be ordered with regular, soy or coconut milk, you can also choose a syrup to add.
2 cup sizes: 300ml and 400ml.
Any coffee can be ordered with regular, soy or coconut milk, you can also choose a syrup to add.
2 cup sizes: 300ml and 400ml.
Food
Savory: meat and chicken paninis.
Sweet: classic butter croissant and croissants with milk and dark chocolate fillings.
Special: vegetarian paninis made with different types of flour and stuffed with spinach, cheese, vegetables and other ingredients.
Sweet: classic butter croissant and croissants with milk and dark chocolate fillings.
Special: vegetarian paninis made with different types of flour and stuffed with spinach, cheese, vegetables and other ingredients.
Seasonal offers and specialties to try something new
Drinks menu
We ensure sales for each partner
We care for your business to make profit and grow. Therefore, we will work together to increase and facilitate sales.
Partnerships with best-selling food delivery services
Exclusive terms of cooperation with the largest food delivery aggregators.
Powerful advertising support
2CUPS provides advertising support worth 500 million rubles in Moscow and St. Petersburg in the first 12 months from the date of launch.
Wide promotion audience
The project's client base is estimated at 1 million clients in St. Petersburg and 3 million clients in Moscow.
Additional income
We provide min. 30 orders per day with an average check of 550 rubles
in St. Petersburg and 600 rubles in Moscow – your additional income from 2CUPS solely.
in St. Petersburg and 600 rubles in Moscow – your additional income from 2CUPS solely.
You choose your format
You can work only as a delivery service or you can open and brand your 2CUPS cafe or sales point.
Branded 2CUPS cafe
Royalty for a cafe - 1% of the order value.
You will be able to introduce your additional assortment in the cafe.
We invest 500 thousand rubles in rebranding and renovation of your cafe.
You will be able to introduce your additional assortment in the cafe.
We invest 500 thousand rubles in rebranding and renovation of your cafe.
Delivery service
Royalty for a delivery service - 40% of the order value.
You pass a drink for delivery only after the customer has paid for it in full.
You pass a drink for delivery only after the customer has paid for it in full.
We guarantee high profitability rates
Nothing except royalties
The royalty payment includes all advertising, marketing, delivery and other expenses.
No lumpsum payment
A lumpsum contribution is free for the first 50 partners in St. Petersburg and the first 100 partners in Moscow.
Prices lower than cost price
We supply roasted grains at a price 40-60% lower than your standard purchase prices.
Capability for your own sales
You can use our coffee blend to sell your own products.
Favorable terms for associated goods
We supply Huhtamaki cups and snacks of our own production at wholesale prices.
Developed courier network
We provide our couriers to deliver your orders.
You choose what equipment to work on
We recommend to use Super-automatic Commercial Coffee Machine by Franke and 2-group coffee machine by Nuova Simonelli. This equipment ensures high performance of the barista and guarantees a high quality of a drink.
However, you can use the equipment of your choice.
However, you can use the equipment of your choice.
Use what you have or lease the equipment
Equipment for lease
Equipment at distributor prices.
Grace period for lease payments - up to 6 months.
If you decide to withdraw from the project, we will buy out the equipment you previously purchased.
Equipment at distributor prices.
Grace period for lease payments - up to 6 months.
If you decide to withdraw from the project, we will buy out the equipment you previously purchased.
Terms of partnership
We sign the following contracts
- franchising agreement
- supply contract for coffee beans, finished products and consumables at wholesale prices
- supply contract for coffee beans, finished products and consumables at wholesale prices
We integrate with your software
- R-Keeper
- Iiko
- 2CUPS mobile app
- Iiko
- 2CUPS mobile app
Let's make money together!